CHARLESTON, W.Va. — West Virginia Small Business Development Center (WV SBDC) Business Coach Heidi Prior has completed the Certified Business Advisor (CBA) program at Kent State University.
The CBA program is a professional certification designed to equip advisors with in-depth knowledge and skills to support small business owners effectively. The program covers key areas such as finance, accounting, marketing and human resources, enabling graduates to provide comprehensive guidance in business development, strategic planning and financial management.
“Earning the Certified Business Advisor certification has been an invaluable experience that has deepened my understanding of the challenges and opportunities small businesses face today,” Prior said. “I’m excited to use this expertise to support entrepreneurs in achieving their goals and contributing to the economic growth of West Virginia.”
A graduate of Arizona State University with a degree in Outdoor Recreation Management & Tourism, Prior serves the New River Gorge area as part of the statewide network of WV SBDC business coaches. The WV SBDC assists entrepreneurs and small business owners at every stage of the business lifecycle by providing technical assistance to help clients clarify goals, develop skills, and acquire resources to operate a successful enterprise.
WV SBDC is an accredited partner program with the U.S. Small Business Administration, and a division of the West Virginia Department of Economic Development, which helps small businesses at all stages of development by connecting owners to programs, resources and coaches.
For more information about WV SBDC services and WV SBDC coaches, visit wvsbdc.com.
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